Privacy Policy
How Whisker & Wag collects, uses, and protects visitor data — including Google Analytics and advertising cookies.
On this page
Last updated: October 18, 2026
Whisker & Wag (“we”, “this site”) respects your privacy. This policy explains what data is collected when you visit, why, and what choices you have. If you have questions, reach us via the contact page.
Information we collect
Analytics (Google Analytics 4)
When enabled, this site uses Google Analytics 4 (GA4) to understand aggregate traffic patterns — which pages are visited, approximate location (country/city level), device type, browser, and how visitors arrived (referrer). GA4 does not collect names, email addresses, or other directly identifying information from casual browsing.
- Why: to see which guides help pet owners most, so we write more of what works.
- Opt out: you can decline analytics cookies in the cookie banner on this site, block cookies in your browser settings, or install Google’s Analytics Opt-out Browser Add-on.
Contact
If you contact us, we receive whatever you send (such as your email address and message), used only to respond. We never sell or rent contact details.
Cookies
| Cookie / source | Purpose |
|---|---|
_ga, _ga_* (Google Analytics 4) | Distinguish visits and measure aggregate usage. Set only if you accept analytics cookies. |
| Affiliate cookies (retailers such as Amazon, Chewy, ShareASale merchants) | Attribute a purchase to this site if you buy after clicking an outbound product link, per each retailer’s own policy. |
ww_consent (first-party) | Remembers your cookie-banner choice so we don’t ask on every visit. |
You can delete or block cookies anytime in your browser settings. Blocking them does not break the site’s content.